Book Marketing Now Interviews
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Book Marketing Now Interviews
Interviews with writers about their marketing/publishing journeys and the inside scoop on releasing books into the current market!
Feeling lost in the sea of marketing possibilities? Here are links to all of our Book Marketing Now issues: interviews with writers about their marketing/publishing journeys and the inside scoop on releasing books into the current market!
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2023
S.B. Divya, Hugo and Nebula nominated author of Meru, on marketing to sci-fi readers, Amazon benefits, and the power of pre-pub buzz.
Ben Berman, poet, parent, and author of Writing While Parenting, on striking a balance between writing, parenting, and marketing while being a good literary citizen.
Jarrett Lerner, author and illustrator of A Work in Progress, on crafting and designing books that reach the widest number of readers, the value of educators, and publishing as a team effort.
Camille T Dungy, author of Soil: The Story of a Black Mother’s Garden, on the evolution of manuscripts, working with a speakers bureau, and trusting your reader
2022
Lisa Rogers, author of Discover Her Art, on crafting and promoting non-fiction books for young people and wading into the overwhelming world of book marketing.
Lisa Stringfellow, author of A Comb of Wishes, on middle grade audience, Black mermaids, marketing surprises, community, and knowing your book best.
N. Griffin, author of Trigger and the Smashie McPerter Investigates series on libraries, the perils of Zoom, and connecting with fellow writers.
Jessica Martin, author of the rom-com For the Love of the Bard, on leaning into your book's themes to build audience, developing rapport with bookstores, and marketing outside your comfort zone.
Book Marketing (Where Are They) Now? Round-Up with former interviewees sharing their marketing progress, milestones, and advice after launch.
Naseem Jamnia, author of the queer-normative, Persian-inspired novella The Bruising of Qilwa, on the roller coaster of promoting a novella, blurbs, professional jealousy, and forging writerly connections.
Table for 7 Press author/publishers discuss lessons and advice from forming an independent publishing collective.
2021
Namina Forna, author of NYT Bestseller, The Gilded Ones, on the importance of paying attention to the market (but not too much!); the demands of social media; marketing as an introvert; and creating events that bring you joy.
Tara Sullivan, author of the multi-starred Treasure of the World, on books aimed at two distinct audiences; marketing directly to teachers; and thinking outside-the-box when it comes to virtual offerings.
Andrea Wang, author of Newbery Honor, Caldecott, and APAA Literature Awarder winning Watercress, on how a personal story became a lead title at a major publisher and actionable advice for writers seeking to share their story and connect with their audience.
Heather Kelly, The Writer’s Loft founder, indie publisher, and author of Jumpstart Your Writing in 30 Days, on thinking like a reader, Kickstarting books, and building community.
Rachel Sarah, Aileen Weintraub and Diana Whitney discuss building community, engaging in virtual and in-person events, inclusive writing collections, and marketing books for girls and young women.
Rajani LaRocca, author of nine children’s books, including Newbery Honor winning Red, White, and Whole, shares marketing strategies for perfecting the pitch and promoting multiple titles in a single year
Ann Liu Kellor, author of the intimate memoir Heart Radical, on building a writing community for the long-haul and writing (and marketing!) with vulnerability.
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